Family Business for Sustainable Development (FBSD)
Investing in sustainable development
Defining success across generations
Partnership for the Goals
As a first of its kind partnership between the United Nations and the global family business community, UNCTAD and The Family Business Network (FBN) jointly developed the Global Initiative “Family Business for Sustainable Development (FBSD)”. Its ambitious package of deliverables aims at mobilizing business families and their firms to embed sustainability into their business strategies, thereby committing to concrete, measurable contributions towards the SDGs. Key components of the FBSD Initiative include, among others, the family business sustainability pledge and the adoption of transparent and comparable core sustainability indicators for family firm reporting.